The Dragon Boat Race / Nowness

Client: Nowness
Agency: Part of a Bigger Plan

To celebrate the launch of the Chinese site for the Nowness website, Part of a Bigger Plan created a video based on a Dragon Boat Race event held every year to commemorate the life Qu Yuan. This animation shows a number of dragons racing through many key events and discoveries in Chinese culture. The animation was made entirely out of paper. 

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